The Secret Strategy That New Entrepreneurs, Savvy Coaches, Service Providers and Small Businesses Use to Find Millions of Ready-to-Buy Products
Then we’re really glad you made it to this page because…
We Have a Secret to Share With You!
Hi, we’re Karen and Neil Gwartzman, creators of Private Label University and best-selling authors of Private Label Secrets. We’re coaches, trainers and run a thriving service business helping entrepreneurs around the world add extra revenue streams to their life, by selling physical products with their brand name on them.
We know firsthand how awesome it is being your own boss, having your own business and having the freedom to be in control of your time, how much money you want to make and where you spend it.
We also know the downside…
That it’s really easy to find yourself caught in the "doubt" or "what if" cycle. You know the one... Can I do this, will I make money, will I ever be able to leave my JOB?
We’ve learned through painful experience that it is vital to your success (and your sanity!) to find different ways of adding additional revenue stream.
Additional revenue coming in from different sources guarantees that money is always there and never runs out. Which means the more income you have, the more insulated you are from the painful shocks if one incomes stream dries up.
The best way to achieve this goal?
Adding one or more physical products to your business.
I started a new business this year where I needed to import products. I had no experience with sourcing and importing so I turned to Neil and Karen Gwartzman. They became extremely helpful to me in this area and their personal support has been absolutely priceless.
I know nothing about products and how to sell them.
How do I know what product is the right one to choose?
The great news is... You don't have to know anything about products or how to sell them. That is the easy part. Neil and Karen created a formula where you input your personal information and it gives you ideas of products and categories that would be perfect for you. AND Karen and Neil are always available to give additional support to all their students.That is how I found my product."
A physical product is something tangible – something that your customers can hold in their hands.
Physical Products Are Hands-down The Best Strategy For:
Physical Products Are Hands-down The Best Strategy For:
Creating more time and money for yourself and family for the things you want...
The #1 Reason Why Business Owners Overlook Physical Products
Many business owners immediately discount the idea of adding physical products to their businesses because of a mistaken belief that they need to create the product.
The idea of coming up with original idea, getting it designed, manufactured, packaged, priced, etc. … we agree – that does sound overwhelming.
But you can add one or more physical products to your business in as little as 45 days – without creating a thing.
The Better Solution That Most Business Owners Miss
Two words: Private Labeling.
Private labeling involves finding an existing product that is selling like gangbusters … and then labeling it with your brand. Retailers like Walmart have been doing it for centuries and making millions. We know, because we have made private label products for them.
There are literally millions of companies – manufacturers, distributors, suppliers and more – that offer private labeling opportunities. In fact, nearly everything you see on the shelf (or in online retailers like Amazon) can be private labeled.
Private labeling is a secret that chain stores have used for decades to create extra revenue and great profit margins. Costco private labels under the Kirkland brand. Kohl’s private labels under the Sonoma brand.
And every generic or store brand you see? Yep. Private labeled products … every single one of them.
Until recently, these household giants were the only ones using this time-proven strategy. Few people knew how to do it – and they weren’t willing to share the secrets.
But Neil and I decided to blow open the doors.
For more than 3 decades, we’ve been teaching the exact step-by-step process we use to creating private-labeled products for some of the largest chain stores in the world, like Walmart, Michaels and Toys R Us …
So that smaller companies (like service providers, coaches, online businesses and smaller retail establishments) can leverage this time-tested strategy to increase their reputation, revenue and reach.
What this means for you: You can find products that are best-sellers in their categories – products that your ideal prospects are searching for and buying…
And then put your own label on similar products to build your brand, create a new income stream for your business, and find customers who are actively shopping.
There are a lot of people who will tell you how they made millions on Amazon - and they promise success "The easy way" the simple truth is that they have good marketing strategies but fail to deliver. Neil And Karen have been in this industry for 40 years and they are the genuine article, they've saved me (and helped me make) hundreds of thousands of real dollars with their hard earned advice and I highly recommend them to anyone considering private labeling.
Private Labeling Works with All Business Model
Private labeling works for any type of business, regardless of model:
Private Labeling Works in ALL Industries
We firmly believe that every business, event if you are thinking of starting a business, should be selling physical products.
Private labeling works for doctors, health coaches, business coaches, fitness coaches, dog walkers, marketers, artists, dental hygienists, dentists, veterinarians, dietician, nutritionists, nurses,salons, chiropractors, consultants, attorneys, dog trainers, personal trainers, writers, designers, lawn care professionals, architects, private chefs, plumbers, electricians, publicists, carpenters, carpet cleaners, window washers, auto detailers, brewers, bakers, painters, financial planners, bookkeepers, social media experts, hospitality professionals, event planners, network specialists, engineers, land surveyors, fencing contractors, IT professionals – pretty much any profession you can think of.
Get in Front of Your Ideal Prospects
Or Follow Your Passion to Create a New Business
Another way to get into the physical products space is to simply follow a passion or capitalize on an up-and-coming trend. Rather than picking a product that ties into your existing business, you select something that aligns with another passion in your life.
This achieves three important goals:
*Creating a new revenue stream
*Empowering you to make money doing something you love.
Many entrepreneurs choose this approach because it allows them to put their vast knowledge of business-building to work in a variety of industries.
The process you’ll master in The Import Success Formula will help you identify which approach is best for you – and then uncover the right physical product to sell.
Meet 3 of Our Recent Clients
See for yourself how profitable physical products can be. Let us introduce you to three clients…
(Note: Because of privacy concerns and non-compete agreements with our clients, we cannot share identifying details – including the exact products they are selling.)
Meet Rebecca, health coach - $9K a month in passive revenue – plus client growth of 68% in 3 months
Rebecca is a health coach. When she came to us, she was struggling to find clients and was generating inconsistent income from month to month.
After going through the process you’ll master in Import Success Formula, she started selling a product on Amazon. The results?
*Developed a brand that is recognized worldwide.
*Increased her client base by 68 percent in 3 months. Clients buy the product … and then inquire about her coaching services.
*Generates an average of $295 in sales each day – about $9,000 each month!
Meet Susan, dental hygienist - $16K in product sales … and a reputation as an industry leader
Like most veterinarians, Susan was selling a few products in her private office. But they were other companies’ products – and they didn’t produce much profit.
Susan figured out a way to solve a particular problem that many of her patients were experiencing. Using the proprietary process outlined in Import Success Formula, she sourced a product that would solve the problem in the way she had identified.
Nine months after launching her private-labeled product, she was generating $16,000 a month in sales. And she’s firmly cemented her reputation as a leader in the industry.
Meet Anthony, business coach
$3 million in annual revenue – and a completely new business
Anthony loved his work as a business consultant. But he knew there were limits to how many clients he could serve – and how much income he could generate without pricing himself out of the market or hiring more staff.
He decided to become his own client and start a new business that would sell physical products. Following the easy-to-use process outlined in Import Success Formula, he picked a thriving industry and identified a few trends. His beauty line now generates a healthy annual revenue of $3 million. Not bad for a “side” job, right?
We’ll Walk You Through the Entire Process, Step by Step
Neil has been private labeling and importing products from around the world for 35 years – following the exact system his family’s business has used for six decades. He taught the system to Karen – and she’s been putting it to work for the past 16 years.
We use this system every single day – with our clients and with our own products. We’ve even taught the system to our kids … and now they run an Amazon store that is producing over $30,000 a month in revenue. (Yep – they are earning enough to pay their own way through any college they choose!)
In the Import Success Formula, you’ll discover how to:
* Identify the right product to get in front of your ideal clients
* “Source” the product (basically, how to find a company that you can buy it from – and then label with your brand)
* Import the product (China is the cheapest source of products, but this system will work no matter where you get products from)
* Properly package and label your product
* Sell on Amazon and other online marketplaces (as the biggest online platform in the world, Amazon is the easiest place to sell)
* Protect your brand and avoid legal pitfalls
101 of the Most Important Secrets You’ll Discover
* You are ready to generate residual income continuously.
* You want the freedom to control your time and the amount of money you make, so you can do the things you love.
* You want to create consistent income by attracting a steady stream of customers.
* You need to establish credibility and stand out as a leader in your field.
* You’re in a service business and want to generate revenue even if you’re not working.
* You want to create passive income streams, but you don’t have time to create your own products.
You’re tired of wasting time and money on social media … and want to get your company in front of proven buyers.
* You’re fed up with trying to create and sell information products – and you want to offer something your customers will buy without needing to be persuaded.
* You’re selling other companies’ products … and you’re ready to pocket a bigger share of the profits, while also building your own brand.
* You want to exponentially grow your revenue and increase your profits.
* You want to get in front of the 300 million people who are ready to buy.
* You want to turn your company into a national – if not worldwide – brand.
* You want to sell a physical product but have no idea how or where to start
Import Success Formula makes it easy. We’ll take you by the hand and walk you step-by-step through the same process we use each day.
What You Get When You Enroll Today
The entire Import Success Formula, presented in 9 video training modules. You’ll have 24/7 access to the course via a private membership site that you can access on all of your devices – desktop, laptop, tablet and phone. Each module is conveniently broken into bite-sized chunks, so you can move through the program as time allows. Checklists, tip sheets, worksheets and more to summarize key lessons and help you turn your new knowledge into action, including:
AND SO MUCH MORE…
Leverage 3 Decades of Experience to Create Passive Income Streams
Over the past 35 years, we’ve done a lot of experimentation and made a lot of mistakes. We’ve learned what works, what doesn’t – and what produces only mediocre results.
Now we’ve mapped it all out in an A-to-Z formula you can follow from the comfort of home. Import Success Formula is exact process we use when finding products to sell in our own business … when private labeling products for big box retailers … and for helping our thousands of coaching, service provider and small-business clients around the world
Since the early ‘90s, we’ve generated millions of dollars in revenue with our own private labeled products – and millions more for our clients and students.
Now it’s your turn to find the perfect physical product to create an extra stream of passive revenue for your business.
Big-box retailers pay us $50,000 to $100,000 – and sometimes even more – to private label products for them using this system.
But you’ll get access to the exact same system and tools we use for only $1,997. And it gets better…
Lesson 1 : Introduction
Lesson 2: Getting Started and Understanding Goals
Lesson 3: Mindset for Success
Lesson 4: Unique Signature Formula®
Lesson 5: (PPS) Perfect Product Syndrome®
Lesson 6: Tips To Prevent (PPS) And Find The Product You Are Looking For
Lesson 1: Introduction To Sourcing
Lesson 2: Step 1 Tips And Strategies To Finding The Perfect Product
Lesson 3: Step 2 Taking Sourcing A Little Deeper
Lesson 4: Sourcing Step 3 Research
Lesson 5: Sourcing Step 4 Products To Avoid
Lesson 6: Sourcing Step 5 Good Products To Look For…
Lesson 7: Sourcing Step 6 International And National Sourcing
Lesson 8: Criteria When Finding Products To Sell
Lesson 9: How To Find The Best Seller Rank (BSR)
Lesson 10: How To Use Cash Cow Pro To Find Products To Sell On Amazon
Lesson 11: How To Use Jungle Scout To Find Products
Lesson 12: Gated Categories: Un Gating Restricted Categories On Amazon
Lesson 13: Looking At Optimized Listings
Lesson 1 : What Is A Supplier
Lesson 2: Importing Terminology For Sourcing And Importing
Lesson 3: Communication With Suppliers
Lesson 4: Samples And Analyze It
Lesson 5: Negotiations
Lesson 6: Looking For Suppliers On Alibaba
Lesson 7: What Is A Supplier
Lesson 8: Misconceptions With Doing Business In China (Live With Beatrice)
Lesson 9: Live Communication In China (We Chat)
BONUS… Panda Express – 7 Day Process to finding products and launching an Amazon business.
Lesson 1: What Manufacturers Needs From You Private Labeling 101
Lesson 2: UPC Barcodes
Lesson 3: Labeling
Lesson 4: Warning Labels
Lesson 5: Labels: Asin And Fnsku
Lesson 6: Live Walkthrough Different Types Of Packaging
Lesson 7: Package Inserts
Lesson 8: Boxes
Lesson 1: Safest Way To Pay For Shipment
Lesson 2: Shipping Made Simple
Lesson 3: Customs 101
Lesson 4: Inspections Do Not Skip This
Lesson 5: Checklist Before Your Shipment Arrives
Lesson 1: Optimizing Your Amazon Listing
Lesson 2: Looking At Optimized Listings
Lesson 3: How To Set Up An Amazon Account
Lesson 4: Amazon Seller Central Visual Walk Through
Lesson 5: Brand Registry
Lesson 6: Amazon Gated Categories
Lesson 7: Getting Reviews On Amazon
Lesson 8: Coupon Code Creation
Lesson 9: Returns And Refunds
Lesson 10: How To Contact Amazon
Lesson 11: Advertise On Amazon Amazon Pay Per Click (PPC)
Lesson 1: Business Formation
Lesson 2: Patents
Lesson 3: Copyrights
Lesson 4: Trade Secrets And Trademarks
Lesson 5: Deeper Look At The Necessity Of Trademarks
Lesson 6: Counterfeiter Ammo Protect Your Brand From Others Stealing It
Lesson 7: Understanding Tax As An Amazon Seller
Lesson 8: Interview With Patents & Trademarks Attorney
Lesson 1: Learn how to navigate a trade show
Lesson 2: Learn how to be a vendor at a tradeshow
Lesson 3: Tradeshow walk through
Bonus 1: 1:1 Call with Karen and Neil to get you focused
Bonus2: Marketing webinars and Interviews with the Gurus , that will help you get your products in front of more people.
Bonus 3: The Private Label University PERSONAL ROLODEX of Resources.
GIFTS FOR YOU...
We know it’s almost a prerequisite to share a “rags to riches” story if you want to be taken seriously as a trainer, coach or expert.
But we don’t have a sad story to share – and we have private labeling to thank. It truly is the foundation to an amazing life that we feel extremely privileged and blessed to lead.
We live in a beautiful home in Colorado, blessed with two incredible kids and two entertaining St. Bernards and one Border Collie. We drive our luxury dream cars, get to take frequent vacations, and work with absolutely amazing clients. Our retirement accounts are fully funded. And we know that both of our kids can go to the college of their choosing – because they’re selling their own private-labeled products on Amazon to the tune of $30K and more in monthly revenue.
We don’t say this to brag. We share it to inspire you … because your dream life can become a reality with the addition of a private labeled physical product to your business.
To entice you to be one of our future case studies, we’re knocking an additional $1,500 off the price if you enroll today.
Private Label University is simply the best!!! They are bringing out the best in me. I have alway wanted to be a successful business owner and since I met Neil Karen Gwartzman I can say without a doubt I am on track to achieving that because of their amazing teaching, coaching, guidance, motivation and direction! For those dreaming of becoming an entrepreneur you don’t have to anymore just Consider it Made!!!! You are awesome!!!
If you’re considering selling on Amazon, or if you’re wanting to get into the business of private labeling— the Private Label University program is awesome! I am an existing Amazon-seller, but I got their course because I’m always trying to keep my “tool sharpened”, as there’s always something to learn when it comes to Amazon and importing private label products.
I started getting frustrated with my business and I almost regretted ever venturing into it, but when a friend introduced me to their business coaching classes after he was able to transform the fortunes of his business from lessons gained from their coaching, I decided to take the same path. I can boldly say that I have since been able to achieve a good percentage of the short-term and even long-term goals of the business.They say it as it is, and unlike other business coaching classes, they literally take you outside the walls of the classroom to bring real life situations and offer solutions that are applicable in the real world.
Neil and Karen are the real deal, with their 30+ years of experience in the private labeling and importing business, as well helping hundreds of people to get live on Amazon. They also know how to make a product become successful once it’s for sale on Amazon, which is just as important as getting a product listed. They are extremely successful in their own Amazon business, so who better to follow than these two experts? I highly recommend their program.
Frequently Asked Questions
This is an online training program that you will have full access to once you create an account in the membership site. You will have lifetime access.
Each class is a teaching session and a Q and A in video form. View the What's included section above for full information on all the abundance of features that are included in the program.
Our PLU inner circle is a monthly membership that provides you with ongoing training, support and an opportunity to connect with Karen and Neil and their community. For more information you can visit our website under training programs or email us at firstname.lastname@example.org.
This program is an ongoing training. However the sale price is only for a limited time.
What if I don’t want to sell on Amazon?
You don’t have to. Many of our clients choose to sell physical products only from their own websites and/or from their brick-and-mortar locations.
We recommend Amazon because it connects you with 300 million active shoppers, because they take care of stocking and shipping your product, and many other reasons. But you don’t have to sell on Amazon to make physical products a profitable addition to your business.
Also remember that having a physical product available on Amazon puts your brand in front of your clients when their credit cards out and they are in the mood to buy. As you know from Marketing 101, marketing to a buyer is vastly superior to marketing to a cold lead. You want to get in front of people who are looking for solutions you offer – and who are willing to pay for them. This is exactly what an Amazon storefront will deliver.
If that answers your question, get started here.
Zero Refund Policy. Once you purchase this product, you are agreeing to our zero refund policy. This is a digital and service-based course. You will gain immediate access to all digital content once you purchase. If you have any questions about the course or the contents inside the course, please feel free to reach out to our support team at email@example.com
Unfortunately, no. We only source and private label products for big box retailers. Import Success Formula gives you access to the exact same system and tools we use when private labeling products for these clients – and for our own thriving Amazon stores.
If you’d like personal attention, contact us for details about our 1:1 coaching. We’ll mentor and guide you through the process at a deeper and more customized level, as well give you access to our personal private team in China and the USA.
Karen and Neil periodically offer special training webinars, where you’ll continue to receive the latest insights and strategies for making money with physical products.
As an Import Success Formula member, you’ll get first dibs on the limited number of spots for our China trip, held each April. (An additional fee is required.) In just 7 days, we’ll walk you through the entire process live – and help you find, source and import one or more products at the Canton Fair, an import and export fair established in 1957.
You’ll also receive first notice when spots open in our yearlong private mastermind group, where we work with closely with no more than 6 entrepreneurs at a time.
Help will be a quick email away. When you enroll, you’ll get access to the Private Label University for Amazon Sellers private Facebook group. You’ll connect with Karen and Neil there, as well as with other business owners who are using Import Success Formula.
The system you’ll master in Import Success Formula will work no matter what country you’re sourcing products from – even the good ol’ USA.
The real reason most clients end up sourcing from China – and why we’ve been sourcing from China for over 35 years – is simple: You can get great quality products for a really low price. Products that retail for $25 to $50 can be purchased for as little as $1 to $3 … creating a huge profit margin.
When you are running a business, profit is a key concern. You maximize profit by minimizing the price you pay to buy a physical product – and maximizing the price at which you sell the product.
If you’re OK with a lower ROI, then absolutely source from within the U.S. – or from another country. The Import Success Formula principles will work in any country.
Ready to start? Click here to get instant access.
We believe in providing a realistic timeframe – and telling you what you need to know, not what you want to hear. After 35 years in the business, we think 45 days is ta fair amount of time to allow – and you may want to give yourself even more time to do this correctly.
Is it possible to add a product to your business in 2 or 3 weeks? Sure. IF this is your sole focus, IF you go directly to China to find your product, and IF you pay the 60-70% markup to ship by air.
Most of our clients are already running a business, prefer to find products online and opt to control costs by shipping via boat. All of these slow down the implementation a bit. We’ve had clients add physical products to their businesses in as little as 45 days. Others implement at a more comfortable pace and get their first product up and running within 3 months. You are in control!
The sooner you start, the sooner you’ll have a product ready to go.
Ready to start? Click here to get instant access.
You will be given access to a private Facebook group where you will meet other Physical Products Specialist so you can network and make connections.
Yes you will have access to our resources and connections in the program as we provide you with our personal Rolodex.
A training event of a lifetime. And a must for anyone who wants to save money and start private labeling FAST! We take a small select group to China and give them access to over 60,000 suppliers. We begin by providing in-class training to equip you with the knowledge of doing business overseas professionally. We visit our factory and show you how products are manufactured and private labeled. The we teach you how to implement, negotiate and communicate effectively in China so that you have 100% success in the Canton Fair. And the best part is the PLU team is supporting and guiding you along the way. For more information please visit http://www.importsuccessformula.com/china-training-intensive/